Winovations AB is thrilled to announce its rebranding from Woshapp to Zivi, marking a pivotal evolution in the company's journey. This transformation underscores our shift from a consumer-centric car washing service to a comprehensive, full-service enterprise 2b2 car care provider. In addition to our car care services, we are now introducing innovative SaaS solutions and cutting-edge AI capabilities. This strategic shift, initated in 2022 and completed throughout 2024, sets the stage for Zivi to expand its footprint internationally, building on our strong foundation as market leaders in the Nordic region.
"Zivi represents more than just a change in name; it embodies our vision for the future of car care," said CEO Kujtim Salihu. "We are pioneering a new frontier where technology and sustainability converge to redefine the industry. Our investments in cutting-edge technology and innovation enable us to offer tailored, high-quality services that meet the evolving needs of our customers. By integrating SaaS solutions and AI capabilities, we envision a future where Zivi not only leads the market but also sets new standards for excellence and innovation. This transformation is a testament to our commitment to pushing boundaries and creating a smarter, more sustainable world. Our customers, employees will benefit from this repositioning of the company in our quest to expand our Nordic footprint to global market leadership"
Board Chair Christer Trägårdh emphasized the strategic importance of the rebrand: "Zivi is more than a new name—it's a commitment to innovation, excellence, and sustainable growth. This rebranding reflects our vision for the future, where cutting-edge technology and customer-focused solutions drive our success. For our investors, this new direction signifies a solid foundation for long-term growth and value creation as we explore new markets and opportunities globally."
With the rebranding to Zivi, we are poised to set new standards in the global car care industry, delivering unparalleled value to our customers, employees, and investors alike. This exciting transformation marks the beginning of a new era for our company, and we look forward to the opportunities and successes that lie ahead